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N.W.A.'s Enduring Influence: Shaping the Evolution of Hip-Hop Culture

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From the runway to the tunnel, says Jordan Clarkson

  The veteran Utah Jazz player's sense of style has propelled him from the pregame tunnel walk to going down a Parisian runway.


On and off the court, Jordan Clarkson isn't afraid to speak up. His outlandish yet humorous sense of style has enabled him to break into the fashion world this offseason, bringing his tunnel walk to the runway. 

One of the top fashion icons in the league, Clarkson is renowned for adding flamboyant elements to baggy streetwear. This year, he combined patchwork jackets, oversized puffer coats, and designer dopp kits with plain denim and cargo pants. Some of his characteristic outfits include his rainbow fuzzy bucket hat and spray-painted graphic t-shirts. 

Colm Dillane, the founder of KidSuper and a creative visionary, so found in Clarkson the ideal muse for this season's Paris Fashion Week. For the multi-year brand campaign for Meta, "It's Your World" Dillane dressed Clarkson in a tailored ivory suit and sneakers. 

Dillane took specific game factors into consideration when creating the outfit. When it came to basketball, Dillane stated, "I [had] three options." The ball's "basketball texture," which is made of rather hard leather, will resemble a court with rings or a net.  

To complete his artwork, Dillane gave the custom suit and rare pair of sneakers a textured effect by covering them in nets. The design, which uses Clarkson as its inspiration and the Jazz guard as its creative inspiration, challenges the boundaries between sports and fashion. The suit's interlaced netting design serves as a reminder of how these two worlds are always being knitted together.

Jordan Clarkson remarked, "This suit is the epitome of my basketball fashion crossover: clean, tailored, with je ne sais quoi." The end outcome was a true cooperation of both our views; we "knocked it out of the park!" Colm and I were communicating back and forth on WhatsApp to develop a bespoke suit specifically for me.



While LeBron James, Jaylen Brown, and Damian Lillard were among the NBA players that attended Paris Fashion Week, only Clarkson wore a specially tailored outfit by Dillane.  

Dillane made a joke, "We had like a whole starting roster." "You never know their personalities, so it's funny," yet, everyone is extremely entertaining in their sense of humor.  

The increased number of NBA players attending Paris Fashion Week serves as a reminder that, in addition to their significant on-court responsibilities, these athletes also have off-court pursuits and creative aspirations. Players are changing their tunnel fits from basic track suits to personalized attire with each new season, leveraging fashion to establish their own unique identity. 

Recently, NBA Player Development and Dreamville collaborated to host Vission:West, a fashion event centered on the intersection of fashion, music, sports, and narrative, at NBA Con in Las Vegas, Nevada. Bobby Portis and Jaylen Brown, two other league fashion pioneers, attended the event to exhibit their own fashion brands and most recent creations.  

Dillane claims that as these two worlds continue to converge, the relationships he's forming are what have him most enthused. 

"I'm just thrilled that I'm now developing these ties with these sportsmen thanks to clothing. It's really neat.  


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